FIRST PRESS: Allie X combines horror and bubblegum pop

Last year, mysterious pop star Allie X emerged with songs that merged twinkling, sugary melodies with an obvious darkness. For example, "Bitch" marries an accessible melody with fuzzed-out vocals and aggression.

in the video for "Catch", Allie finds herself in a slew of compromising, disturbing positions. The stuttering way in which the video was filmed makes it a difficult watch, but the striking imagery makes it worth sticking out until the end.  Watch below. 

Allie X will release her first set of songs on April  7th, called ColleXtion I. One song called "Tumor," Allie's attempt at a ballad, is one of the tracks. Listen to an Xample (her term for a snippet) here